Jeff Hangartner – Revealing the Path Less Travelled in Video Game Industry

Jeff HangartnerJeff Hangartner, the founder of the gaming start-up, Bulletproof Outlaws has been a professional developer of games over the last half a decade. Creator of Pixelation, the 1st Pixel Art Forum and also originator of the Pixel tutorials which have been published in the form of a book. Jeff has always been a pioneer of the gaming industry.

CG Today is proud to present Jeff’s exploration as he shares the whole process of creating a start-up right from day 1. With the belief that gaming development is coming back to its original “one programmer in the basement roots” idea, Bulletproof Outlaws is chronicling every step of its start-up process from strategies, to marketing, setting goals and outsourcing, successes and failures. The aim is to help other developers who have ideas but are intimidated by the whole start-up process and are not sure how to go about it.

You can visit his website Bulletproof Outlaws to know more about him or send an email to get connected.

Man the timeline is getting tight! I’m going to be hitting up E3 this year, so I have a flight booked for 6am Monday morning. At the same time, Elusive Ninja was approved early this morning (for anyone keeping track, I submitted it Friday at 9:30pm last week, so that makes it about 7 days exactly! Awesome work, Apple!!). It feels awesome to have the game in “Ready For Sale” status, but I still have lots of work to do! I’m filling in the Bonus Features content for the next day or so, so I’m basically working 24/7 to get it done by Sunday, when I can finally launch the game!

Elusive Ninja: The Shadowy Thief

June 5, 2011

Here’s an updated trailer, if you dig how the game looks please link this around and help me make enough money to cover development costs and get to make more games (and get hammered at Moxie’s while scarfing down a delicious honey-garlic steak haha) Here’s a short URL link you can use:

So I figured at E3 I should probably try to promote my game in some way. I mean if word-of-mouth advertising is the way to go these days, where better to try to stir up word-of-mouth than an entire convention full of gamers? I was joking around with a friend and said I should drop business cards in people’s SWAG Bags when they aren’t looking like a true ninja, and that joke kind of spiralled into this:

Elusive Ninja: The Shadowy Thief

The QR code will take you to the App Store where you can buy the game. I like it because it’s kind of mysterious like, oooo, what’s this cool black card with the weird design and the ninja? I figured I better throw on the Bulletproof Outlaws URL for the people who can’t figure out what a QR code reader is…I actually didn’t know myself until this week haha

Whew! I’m pooped! Got the Game Design Document commentary written up, tomorrow I gotta’ do a quick video, fill in some of the FAQ, and write up the post-mortem! Gonna’ be a busy couple days! I don’t even know when I’m going to get a chance to spread the video around and E-Mail reviewers and stuff!

Email: Jeff Hangartner | Web: iPhone Game - Elusive Ninja: The Shadowy Thief


Bulletproof Outlaws Diary