Jeff Hangartner, the founder of the gaming start-up, Bulletproof Outlaws has been a professional developer of games over the last half a decade. Creator of Pixelation, the 1st Pixel Art Forum and also originator of the Pixel tutorials which have been published in the form of a book. Jeff has always been a pioneer of the gaming industry.
CG Today is proud to present Jeff’s exploration as he shares the whole process of creating a start-up right from day 1. With the belief that gaming development is coming back to its original “one programmer in the basement roots” idea, Bulletproof Outlaws is chronicling every step of its start-up process from strategies, to marketing, setting goals and outsourcing, successes and failures. The aim is to help other developers who have ideas but are intimidated by the whole start-up process and are not sure how to go about it.
So my Touch Arcade banners have just gone up and I decided to put on a 50% Off sale for the first week of them. I have no idea if this’ll do anything, but the banners were expensive and I’m looking at it as a learning experience haha I used an automated service (iSpreadNews.com) to send out my Press Release because I couldn’t be arsed to spend all the time submitting it individually myself. I also whipped up this flyer because I had a great brainstorm for how and when to use a flyer, and I sent it out go along with my Press Release. I think it looks pretty mint all-around, and it gave me a new marketing idea to talk about once all my Marketing Articles are done! Anyway, check out the flyer and go grab Elusive Ninja today! I swear it’s fun haha: