Toonz eyes expansion with JV in Canada

Animation major and original animation content and services provider, Toonz Animation, based at the Technopark here, has taken another step towards expanding its activities for a larger international presence, with a joint venture with Canada-based Mediabiz. Toonz Animation CEO P Jayakumar said Toonz Entertainment Global , a new entity, had been set up as a production house based out of Montreal. The new company is a joint venture between Toonz Group and Mediamax International, Canada. Toonz Global will focus on both live action and animation genre productions. Jayakumar said a key objective of the Canadian unit was to take advantage of the benefits offered by the Canadian government and leverage it with the cost-arbitrage of production in India.

Current projects include Speed Racer and HTDT, both television series, with estimated budgets of $6.2 million each. Officials said the company expected projects worth $200 million in three years.

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