De Facto Standard System for Post-Production Color Management Furthers THX Mission to Drive Consistency of the Artist Vision from Content Creation to Post-Production to Playback

THX Ltd. today announced the acquisition of the cineSpace™ Color Management Suite from privately-held Cine-tal Systems, a developer of image monitoring and color management solutions. cineSpace is the de facto standard in film and television post-production for achieving image color accuracy and consistency. The acquisition complements technologies and services THX has been delivering to post-production professionals for more than 25-years and furthers the company’s mission of ensuring quality entertainment is delivered true to the artist’s intent.

Troika Design Group, a strategic branding and design agency, has teamed up with longtime client The CW to create a weeklong co-branded on-air and web campaign for the 2012 Ford Focus, featuring several of the network's primetime stars. The campaign, developed and creatively executed by Troika, marks the CW's first ever multi-show, multi-talent brand integration initiative. Ford's weeklong takeover featured two unique :30 spots per night from Monday, April 4th through Friday, April 8th.

The concept behind the takeover, "Show Room," is a multi-platform campaign that features The CW's talent from Gossip Girl, 90210, The Vampire Diaries, Smallville, One Tree Hill, America's Top Model, and Shedding for the Wedding interacting with a Ford "salesperson." At the core of the takeover are 8 live-action comedy spots set in a CW branded environment specifically developed to highlight key 2012 Ford Focus features and The CW's stars.